Honda will be one of the highlights at Milan Design Week in Italy, taking place from April 16 to 21, where it will reveal the benefits of products and the use of more sustainable materials, and showcase the Sustina-C prototypes. a 100% electric car, produced in recycled and reused acrylic resin as well as the Pocket, and the SH125i “Vetro” 2024 production scooter.
The Honda models exhibited at the Diocesan Museum value design, innovation, and durability, demonstrating the unique aesthetic possibilities that can be achieved through material reuse. This type of resource circulation will allow overcoming the constraints of limited resource availability, and achieving both environmental sustainability, as well as joy and freedom of mobility in the future.
By actively exploring ways to reduce resource extraction and achieve low-carbon emission recycling with higher energy efficiency, Honda aims to accelerate its transition from a mass consumption business model to one based on the circular economy.
This principle is part of the “Triple Action to Zero” strategy of the Japanese manufacturer, which aims to achieve a 46% reduction in CO2 emissions from its corporate activities by 2030, as part of the path to carbon neutrality by 2050.