Ferrari is one of the most desired brands in the world and as such, a large number of its products are targeted by counterfeiting.
In this sense, for a long time the Maranello brand has developed a reward program to combat the counterfeiting of its products, where anyone can report the sale of counterfeit products with the Ferrari brand in commercial areas.
Ferrari might be one of the world’s most desired brands, but this has a downside – attempts to create counterfeits.
— Ferrari (@Ferrari) July 4, 2024
We have always been deeply committed to the integrity and authenticity of our brand and products.
Find out more at the link.https://t.co/utXbZ0bVgF#Ferrari pic.twitter.com/xdVOX1hQuE
What is surprising is the scale of counterfeiting with the Ferrari brand, as the Italian company revealed through social media that in 2023 it destroyed over 400,000 counterfeit products with its brand.
Clothing, perfumes, shoes, glasses, and watches are among the most desirable products for counterfeiting, but the list also includes three sports cars from the Maranello house.