Cole Custer is eager for his return to the Cup series. The 2024 season will mark the end of the renowned Stewart Haas Racing team in the NASCAR Cup Series as they will cease operations at the end of this year. Initially, it was believed that SHR would sell all of their licenses, leading to their exit from the sport. However, it has now been confirmed that Haas will not completely leave the Cup series.
Gene Haas, the team owner, will remain in the Cup series by retaining one of the four SHR licenses and transforming it into the Hass Factory team. This new team will continue operating in their current race shop. The current Xfinity Series champion, who currently drives the No:00 Ford in the second tier, is rumored to be the favorite for the seat, which will be helmed by his father.
When discussing his return to the premier division after a challenging three-year period in the Cup series and subsequent redemption in the Xfinity Series, Custer expressed his excitement about the prospect of driving for Haas again. He believes that making the most of his opportunity in the Xfinity Series will help him secure a seat in the Cup series in the 2025 season.
Renowned Fox Sports journalist Bob Pockrass confirmed in a recent post that Cole Custer will likely secure the seat at Hass Factory due to his sponsorship agreement with Haas. Pockrass also predicted that Haas may form an alliance with Front Row Motorsports.
Regardless of the outcome, there is a significant possibility of Cole Custer securing a seat in the Cup series in the near future. His impressive performances in the second tier and his previous experience in the Cup series make him a strong contender. It will be intriguing to see how the season unfolds for him.